2016 Postmortem
Related: About this forumObama's Edge: The Ground Game That Could Put Him Over the Top
Obama's Edge: The Ground Game That Could Put Him Over the Top
By Molly Ball
Oct 24 2012, 10:30 AM ET 300
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While Obama's office in Sterling is one of more than 800 across the country -- concentrated, of course, in the swing states -- Romney commands less than half that number, about 300 locations. In the swing states, the gap is stark. Here's the numerical comparison in what are generally considered the top three swing states -- Ohio, Florida and Virginia:
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Only about a mile down the road was the Republican office, a cavernous, unfinished space on the back side of a strip mall next to a Sleepy's mattress outlet. On one side of the room, under a Gadsden flag ("Don't tread on me" and a poster of Sarah Palin on a horse, two long tables of land-line telephones were arrayed. Most of the signs, literature, and buttons on display were for the local Republican congressman, Frank Wolf. A volunteer in a Wolf for Congress T-shirt was directing traffic, sort of -- no one really seemed to be in charge and there were no paid staff present, though there were several elderly volunteers wandering in and out. The man in the T-shirt allowed me to survey the room but not walk around, and was unable to refer me to anyone from the Romney campaign or coordinated party effort.
These basic characteristics were repeated in all the offices I visited: The Obama offices were devoted almost entirely to the president's reelection; the Republican offices were devoted almost entirely to local candidates, with little presence for Romney. In Greenwood Village, Colorado, I walked in past a handwritten sign reading "WE ARE OUT OF ROMNEY YARD SIGNS," then had a nice chat with a staffer for Rep. Mike Coffman. In Canton, Ohio, the small GOP storefront was dominated by "Win With Jim!" signs for Rep. Jim Renacci. Obama's nearest offices in both places were all Obama. In Canton, a clutch of yard signs for Sen. Sherrod Brown leaned against a wall, but table after table was filled with Obama lit -- Veterans for Obama, Women for Obama, Latinos for Obama, and so on. The Obama campaign uses cell phones exclusively, while the Republicans use Internet-based land line phones programmed to make voter calls. Every Obama office has an "I Support the President Because..." wall, covered with earnest paeans to Obamacare and the like.
In a technical sense, the Romney campaign actually does not have a ground game at all. It has handed over that responsibility to the Republican National Committee, which leads a coordinated effort intended to boost candidates from the top of the ticket on down. The RNC says this is an advantage: The presidential campaign and the local campaigns aren't duplicating efforts, and the RNC was able to start building its ground operation to take on Obama in March, before Romney had secured the GOP nomination.
"The Romney campaign doesn't do the ground game," Rick Wiley, the RNC's political director, told me. "They have essentially ceded that responsibility to the RNC. They understand this is our role." The disadvantage of this is that the RNC is composed of its state Republican Parties, which vary dramatically in quality. States like Florida and Virginia have strong Republican operations, while those in Iowa and Nevada haven't recovered from attempted takeovers by Ron Paul partisans, and the Ohio GOP still bears the scars of a protracted leadership fight earlier in the year.
And while the RNC and Romney campaign exert a centralizing influence, there is nowhere near the standardization of Obama's Starbucks-like franchise operation, each with its identical "I Support the President Because..." poster.
more...
http://www.theatlantic.com/politics/archive/2012/10/obamas-edge-the-ground-game-that-could-put-him-over-the-top/264031/#
barnabas63
(1,214 posts)YES! Who in the eff would want to be pounding the pavement for Robme anyway? bwahahahah
Maeve
(42,282 posts)Both campaigns have offices in my suburban town. There are Rmoney signs all over the place, but...not one person from their campaign has knocked on my door (I know we've had half a dozen Obama campaigners, altho they stopped after we voted). I haven't even seen a Rmoney person out canvassing.
And yes, those yard signs are usually surrounded by other office candidates' signs. Obama signs seem to stand out and stand alone.
Tigress DEM
(7,887 posts)It's a beautiful thing to see cats herding themselves.