Gun Control & RKBA
Related: About this forumGun Commercial Banned From Super Bowl 2014 By Fox Due To NFL Rules
This would have been fun to post in GD.
A commercial for gun manufacturer Daniel Defense won't be aired during Super Bowl XLVIII after FOX rejected the spot, according to GunsandAmmo.com. The one-minute ad was reportedly rejected due to NFL policy regarding prohibited advertising categories.
Unfortunately, we cannot accept your commercial in football/Super Bowl spots due to the rules the NFL itself has set into place for your companys category," FOX said in a statement to Daniel Defense, per GunsandAmmo.com.
Each year ads are rejected by the network broadcasting the Super Bowl for a variety of reasons. In some cases, these ads fall within one of the NFL's prohibited advertising categories. Regardless of the reason behind its rejection, a banned ad can seemingly generate as much attention as an ad permitted to air during the game.
"I remember one year when the networks wouldn't allow one of the Bud Light spots in the game, so Bud actually released it online as, 'the Super Bowl ad the networks wouldn't let you see,'" Tanin Blumberg, an account director at Goodby, Silverstein & Partners and Budweiser Super Bowl ad veteran, told Business Insider in February 2013. "It was pretty smart got about 1 million views on YouTube in just a few days."
For those that don't know, Daniel Defense makes AR15s semi-auto rifles for civilians, but also contracts with the military on things like gun parts. They are generally considered one of the top tier rifle makers.
Scuba
(53,475 posts)aikoaiko
(34,184 posts)hack89
(39,171 posts)If they play it smart they can make millions.
Scuba
(53,475 posts)hack89
(39,171 posts)petronius
(26,604 posts)In_The_Wind
(72,300 posts)Eleanors38
(18,318 posts)I've seen local TV ads for gun shops, but never a Browning shotgun ad during a commercial break on 30 Rock.
hack89
(39,171 posts)Jenoch
(7,720 posts)the ad in question did not show a gun, did not use the word gun, or rifle or anything in reference to guns. They offered to remove the gun from their company logo. And they have a retail store that sells sporting goods other than guns and ammo. The NFL policy would allow Dick's, Gander Mountain, Cabela's, Walmart, etc. to have an ad in the SuperBowl, just not advertising guns or ammo.
Of course, it is quite possible Daniel Defense knew their ad would be rejected so they could get some publicity.
NYC_SKP
(68,644 posts)jimmy the one
(2,708 posts)Tho I couldn't hear the commercial just see it, barf.
clffrdjk
(905 posts)You see a father coming home, hugging his wife, checking on his kid and your reaction is to throw up?
Yea that seems perfectly rational and logical.