“It’s the Super Bowl of organizing...we want to make sure we take the time to have real conversati
Interesting story with details of the Iowas campaign.
Tweet:
The Briefing ?@TheBriefing2016 Oct 26
“It’s the Super Bowl of organizing...we want to make sure we take the time to have real conversations." -@janicero http://hrc.io/1Rxkhpp
On the ground in Iowa, Clinton tries to fix her 2008 mistakes
Clinton campaign gearing up in Iowa
Staffers and volunteers prepare for the annual Jefferson-Jackson Dinner and try to line up supporters ahead of the caucuses.
By Philip Rucker October 27 at 5:18 PM
DAVENPORT, Iowa — The caucuses that kick off the 2016 presidential election season were 104 days away. But on the second floor of a tired, rusting office building next to a mini-mart here, a dozen or so people were hard at work trying to elect Hillary Rodham Clinton.
Eileen Williams-Jackson, 52, was dialing uncommitted Iowa Democrats. How do you feel about Hillary? Did you watch last week’s debate? Can we meet to talk about caucusing for her?
Norm Bauer, 62, penned personalized letters to his neighbors — by hand and in cursive — about why he’s supporting Clinton. “It gets numbing,” he said. “Your hands are sore, and your elbows are sore. But I will stick with it. I really want her to be president.”
Similar scenes played out this month in Clinton field offices across Iowa, which now total 20. Clinton is building a campaign juggernaut on a scale beyond that of any other Democratic or Republican campaign, harnessing the data analytics reshaping modern politics and appropriating the personalized organizing techniques Barack Obama used to defeat her in the 2008 Iowa caucuses.
Clinton’s organizing is a course correction from 2008, when she was out-hustled by Obama precinct by precinct. For her Iowa staff of at least 78 and volunteer corps of hundreds, one of the first big tests came Saturday at the Iowa Democratic Party’s Jefferson-Jackson Dinner, which draws thousands of activists and traditionally has been a pre-caucus proving ground.
Clinton is banking on a robust operation to propel her to the nomination and give her a head start in the general election. The strategy is to maximize activity from her supporters and, if needed, manufacture enough enthusiasm to withstand any bursts of momentum for her top challenger, Sen. Bernie Sanders (I-Vt.). What she may lack in passion Clinton hopes to make up for with hard work and tactics.
“Organizing creates a durable, engaged group of supporters that aren’t going to be flighty,” said Michael Halle, Clinton’s Iowa caucus director. “.?.?. When you have a personal tie to something, you’re not going to be moving around because of a bad news story or a bad Des Moines Register poll. You are dialed in and focused, and that support base is designed to withstand anything.”.......................
= new reply since forum marked as read
