Welcome to DU! The truly grassroots left-of-center political community where regular people, not algorithms, drive the discussions and set the standards. Join the community: Create a free account Support DU (and get rid of ads!): Become a Star Member Latest Breaking News General Discussion The DU Lounge All Forums Issue Forums Culture Forums Alliance Forums Region Forums Support Forums Help & Search

swag

(26,490 posts)
Thu Dec 20, 2012, 02:06 PM Dec 2012

Preppers Are Getting Ready for the Barackalypse

http://www.motherjones.com/politics/2012/11/preppers-survivalist-doomsday-obama

Obama's second term is very bad news for survivalists. It's also very good news for the industry catering to their worst fears.

—By Tim Murphy


Kids squeeze off rounds at the Self Reliance Expo in Mesa, Arizona, one of the nation's leading "readiness" trade shows. Mark Peterman

WITH HIS LOAFERS, KHAKIS, and polo shirt, James Talmage Stevens isn't exactly dressed for the end of the world. When I run into the 73-year-old Texan 10 days before the November election, America's most celebrated self-reliance guru seems better suited for an early bird special than a black swan event. The only hint of his notoriety is a patch over his left breast depicting his professional alter ego—"Doctor Prepper."

Stevens' book, Making the Best of Basics, may be the closest thing the survival industry has to a bible (aside from the actual Bible). It has sold more than 800,000 copies since hitting the shelves at Kmart during the gas crisis in 1974. Stevens is not actually a doctor, and, come to think of it, he'd rather you not call him a "prepper," which he considers a slur meant to impugn self-reliant folks like himself as paranoid loons. But it's become part of the lexicon, and Stevens is somewhat paranoid about where the United States is headed (he foresees a borderline tyrannical second Obama term that begins with massive gun confiscation and ends who-knows-where), so he's rolling with it. As he puts it, "I don't really like cuss words, but I know how to use them and I know what they mean." Besides, it's good for business.

I met Stevens at the Self Reliance Expo in Mesa, Arizona, one of the nation's leading "readiness" trade shows, where attendees (about 5,000 over two days) shop for bulletproof vests and dehydrated peas or practice suturing an open wound on a severed pig's foot. Stevens' cosponsorship amounts to a sort of papal blessing for the event. "He's the bomb, he's the godfather," says Tony Tangalos, the Phoenix-based host of The Prepper Patch, an AM radio show. "He's like the Elvis Presley."

Over the past four years, Stevens has witnessed something of a renaissance, coming out of retirement to hawk an expanded edition of Basics and a water-filtering system that's so efficient, he tells me, it could make urine taste like bottled water. The product has netted Stevens and his partner $1.5 million in profits in just over a year. And he's far from the only one making a living off the coming collapse of civilization. Sites like Revolutionary Realty and Survival Realty list rugged properties with amenities such as a "defensible hillside location." There are no fewer than three prepper dating sites—Survivalist Singles ("Don't Face the Future Alone&quot boasts 4,000 members, mostly male. Both the National Geographic Channel and Glenn Beck TV have gotten into the game with their reality shows Doomsday Preppers and Independence USA. The preserved food company Shelf Reliance reported a 708 percent explosion in revenues over the past three years. Overall, the size of the market for Americans expecting major disruptions caused by hurricanes, floods, earthquakes, tornadoes, terrorism, pandemics, price shocks, gas shortages, civil unrest, martial law, nuclear disasters, and/or the Rapture is estimated to be $500 million.

. . . more


10 replies = new reply since forum marked as read
Highlight: NoneDon't highlight anything 5 newestHighlight 5 most recent replies
Preppers Are Getting Ready for the Barackalypse (Original Post) swag Dec 2012 OP
Fools and their money are soon parted bongbong Dec 2012 #1
Repugs rely on suckers. louis-t Dec 2012 #2
I just wish they'd all head for their secret hiding places/caves and stay there. sinkingfeeling Dec 2012 #3
Maybe I'll go sign up on their website LeftofObama Dec 2012 #4
If beards, beer-bellies and baseball caps are your thing, enjoy! Aristus Dec 2012 #5
OOPs LeftofObama Dec 2012 #6
Don't worry. I didn't think that was what you meant. Aristus Dec 2012 #8
If we're ever attacked by Triangles, those kids are safe. Bucky Dec 2012 #7
Those are silhouettes of prone humans Ash_F Dec 2012 #9
"...practice suturing an open wound on a severed pig's foot." Ugh! truth2power Dec 2012 #10
 

bongbong

(5,436 posts)
1. Fools and their money are soon parted
Thu Dec 20, 2012, 02:38 PM
Dec 2012

Are there ANY repigs/conservatives/nutjobs who AREN'T just common grifters?

LeftofObama

(4,243 posts)
4. Maybe I'll go sign up on their website
Thu Dec 20, 2012, 03:55 PM
Dec 2012

to see if I can find a boyfriend.

"There are no fewer than three prepper dating sites—Survivalist Singles ("Don't Face the Future Alone&quot boasts 4,000 members, mostly male."

Aristus

(66,468 posts)
8. Don't worry. I didn't think that was what you meant.
Thu Dec 20, 2012, 05:59 PM
Dec 2012

No harm done. It's never too far from anyone's thoughts right now, is it?...

truth2power

(8,219 posts)
10. "...practice suturing an open wound on a severed pig's foot." Ugh!
Fri Dec 21, 2012, 09:49 AM
Dec 2012

Where can I go to get away from this insanity?

Latest Discussions»Issue Forums»Editorials & Other Articles»Preppers Are Getting Read...