Foursquare Data Shows Trump’s Candidacy Is Hurting His Biz Empire

[DonViejo]

Source: Talking Points Memo

Donald Trump’s increasingly polarized run for the presidency has had a clear, negative effect on the businesses in Trump’s namesake empire, according to data published Thursday by the location-tracking technology company Foursquare.

Based on looking at users’ location data in the aggregate, Foursquare found that foot traffic to Trump hotels, golf courses and casinos is down since he announced his candidacy, particularly among women in blue states. The big data tells an interesting story. Before Trump launched his campaign, infamously calling some Mexicans “rapists,” in June 2015, Foursquare data shows foot traffic had been steady year-over-year and potentially saw an uptick.

But after he became Trump the presidential candidate, Foursquare found his properties didn’t see their usual seasonal boost and, by August 2015, the share of people hoofing it to all Trump properties was down 17 percent from the same period in 2014. After stabilizing to single-digit losses, the start of primary season primetime in March 2016 saw a 17 percent drop in share of people at Trump properties.

The picture is more dire in the breakdown of foot traffic to Trump properties in traditionally red vs. blue states, bearing in mind that Trump properties are located mostly in blue states and rely on guests who live in the region, according to Foursquare. Across Trump locations in New York, New Jersey, Illinois, and Hawaii, foot traffic started to take a hit in March 2016, with the year-on-year share losses widening to 20 percent in July.

-snip-

Read more: http://talkingpointsmemo.com/livewire/trump-properties-foursquare-data-visits-down

[TeamPooka]

1. Suck it you big Cheeto. nt

[bucolic_frolic]

7. That guy that coined the Cheeto Jesus phrase

is really brave. It was the first real crack in possible GOP support for Trump

[niyad]

2. good!!

[groundloop]

3. He'll just do yet another bankruptcy, screw employees & vendors, and skate away with $millions

Because that's what Donald does.

[Ohioblue22]

11. That's why u.s. banks don't loan him money anymore

[sarae]

4. Interesting...

I wonder if his daughter Ivanka's brand is also seeing a decline in business? I'm willing to bet it is, especially in light of recent stories that she also outsources her manufacturing.

[Frank Cannon]

5. That's going to be the biggest punchline to this.

That by the time he's finished with this horror, no one but his true believers are going to want to see his ugly mug ever again.

His national TV entertainment career is over. I know it seems like he has a lot of fans now, but there's a reason why the KKK doesn't have a prime time show on ABC.

[tom_kelly]

22. And, his true believers, at this point, aren't the ones with money.

[BlueStreak]

6. Foursquare is still a thing? Who knew?

[Yonnie3]

8. Foursquare? Tax returns anyone?

Foursquare is an indicator, but why can't we just look at Rump's tax returns?
Prove them wrong Rump. Let us see them and how yuge your income really is.

Or

maybe the income is just bullshit.

The orange faced gasbag is devaluing his main asset, the Trump name.

[FigTree]

9. And yet:

https://gizmodo.com/people-are-trademarking-the-shit-out-of-donald-trump-me-1784827013

Which is more in line with the essential nature of his business.

[kimbutgar]

10. I was in Las Vegas 2 years ago and even then would have Never booked a Cheeto hotel

I hope his empire crash and burns sooner rather than later.

[47of74]

14. Yeah me too.

Even before Orange Hitler ran I wouldn't have stayed in one of his overpriced gold plated heck holes. I sure as fuck wouldn't now.

[tclambert]

12. If the campaign hurts the Trump brand name, that could get him to quit.

He's not really interested in policies or causes. His business "empire" is pretty much down to selling his name. If that takes a hit, he gots nothin'. If the campaign isn't going to make him a profit, he might actually bail. The party will love that he left, but then what the hell do they do for a candidate?

[Yonnie3]

13. Well ... there's always Sarah P.!

Last edited Thu Aug 4, 2016, 05:02 PM - Edit history (1)

[moonscape]

15. Was so hoping for this. He got into the race to

boost his brand, which is all he's got since he creates nothing.

Hard to imagine that $$ will flow to licensing his name on hotels and golf courses internationally now. He wasn't doing all that great financially before (relatively speaking) and it would be so sweet for this ridiculous run at the presidency to be the nail in the coffin.

[truthisfreedom]

16. But but any press is good press, right Trump?

Isn't that what you said about Melania's headlines after she pilfered her speech from the Fabulous First Lady she so adores?

Where is Melania, Mr Trump? Where did she go?

Down 20% in New Jersey. Sheesh. If Chris blocked one doorway, that could happen (well, two).

[Bernardo de La Paz]

17. Trump Taj Mahal casino (owned by Carl Icahn) is closing very soon. . . . nt

[geek tragedy]

18. Turns out people who aren't horrible assholes spend money too nt

[Purveyor]

19. His "brand" is permanently tarnished, imo. "Trump" will be a negative

for years and years to come.

His kids should be royally pissed off...

[Bluestar]

20. This makes me happy! n/t

[leftyladyfrommo]

21. I wouldn't go to Trump anything

Would not want to support him in any way.

[vkkv]

23. Keep 'em coming !!!!!!!!!!