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Mosby

(16,342 posts)
Sat Nov 4, 2017, 01:48 PM Nov 2017

The Facebook ads Russians targeted at different groups

Between June 2015 and August 2017, millions of Americans were exposed to Facebook ads and posts generated by Russian operatives who sought to influence voter behavior and exploit divisions in American society on hot-button issues. A number of the ads released during the House Intelligence Committee hearing on Nov. 1 reveal how the Russians used Facebook’s advertiser tools, as well as free posts, to target people by their interests, political leanings, location, age and other traits.

The metadata released by lawmakers show how Russians zeroed in on numerous groups — people in Texas or Ferguson, Mo., supporters of Muslims, and those who oppose Muslim immigration. Each were targeted with different messages for different reasons.

Below are real examples of Russian posts that were promoted to specific demographic and ideological groups. You can find what Facebook considers your interests in your ad preferences settings.

https://www.washingtonpost.com/graphics/2017/business/russian-ads-facebook-targeting/

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