Facebook 'likes' and adverts' value doubted (BBC)

[eppur_se_muova]

A BBC investigation suggests companies are wasting large sums of money on adverts to gain "likes" from Facebook members who have no real interest in their products.

It also appears many account holders who click on the links have lied about their personal details.

A security expert has said some of the profiles appeared to be "fakes" run by computer programs to spread spam.

Facebook said it had "not seen evidence of a significant problem".
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Earlier this year Facebook revealed that about 5-6% of its 901 million users might be fake - representing up to 54 million profiles.
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more: http://www.bbc.co.uk/news/technology-18813237

[snot]

1. Facebook value doubted (me).

[Initech]

2. Buying likes on Facebook to boost your rating is a completely dishonest practice.

[leveymg]

3. The FB business model is a fraud, and it's just a front for global datamining