Team Trump desperate to re-brand ahead of 100-day mark

[Tanuki]

http://www.politico.com/story/2017/04/donald-trump-first-100-days-237053

... "The symbolic 100-day mark by which modern presidents are judged menaces for an image-obsessed chief executive whose opening sprint has been marred by legislative stumbles, legal setbacks, senior staff kneecapping one another, the resignation of his national security adviser and near-daily headlines and headaches about links to Russia.
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“One hundred days is the marker, and we’ve got essentially two-and-a-half weeks to turn everything around,” said one White House official. "This is going to be a monumental task."

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Dubke, who did not work on the campaign, told the assembled aides that international affairs would present a messaging challenge because the president lacks a coherent foreign policy. Three days later, Trump would order missile strikes in Syria in a reversal of years of previous opposition to such intervention.

“There is no Trump doctrine,” Dubke declared."......(more)