Found on FB: Boycott of companies that advertise on Breitbart:

[femmocrat]

Are you following Sleeping Giants on Twitter? They're doing a brilliant job of respectfully contacting companies that advertise on Breitbart and asking them to stop. Now they've gotten a great mention in the NY Times, which will bring greater visibility to the cause. Please consider following them at https://twitter.com/slpng_giants
and working toward starving this particular beast. Here's the NY Times article, for reference:

http://mobile.nytimes.com/2017/01/07/opinion/sunday/how-to-destroy-the-business-model-of-breitbart-and-fake-news.html

https://twitter.com/slpng_giants

Source: https://www.facebook.com/AMillionSnowflakes/?hc_ref=NEWSFEED&fref=nf

[renate]

1. this could really be super effective!!!!

I've spent the last ten minutes trying to find the post I saw here earlier with a long list of COMPLETELY RIDICULOUS BULLPUCKY that is actually being spoonfed to credulous right-wingers as real news. I had had NO IDEA of the pervasiveness of fake news, or of the utter falsity of what Breitbart et al was distributing as news.

I hadn't believed until then that fake news could truly have influenced the election. Now I do. Their effect on democracy is horrific.

But I have hope! I just found this amazing website that will make it super easy to contact companies that advertise on hate sites.
http://adstrike.us/

It's effective--just look at the results on Sleeping Giants' Facebook page!
https://www.facebook.com/slpnggiants/

[TexasBushwhacker]

4. When Brietbart told people to boycott Kellogg

for pulling their ads, other people started going out and stocking up on cereal!

[Warpy]

2. Oh, neat!

Of course, they'll just pop up somewhere else with the same business plan, hate filled fake news supported by companies that don't know who they are. Still, it's nice to inconvenience the bastards.

[Gothmog]

3. Breitbart needs some boycotting

[renate]

5. for those who work in marketing or place ads for a business:

Here's how to not place your ads on certain sites:

https://drive.google.com/file/d/0B7WaZv4ipOCLRnEwOGliaGhNUk41MjdOakt2MkxJUEQxMkhF/view

[renate]

6. Breitbart: the single most requested specific non-porn 'blacklist' site"

Several ad tech vendors have told Business Insider they have received a flurry of requests from advertising agencies and advertiser clients to blacklist the right-wing news website Breitbart over the past month.

snip

One ad tech vendor employee, who asked not to be named, said requests related to Breitbart had shot up in the past few weeks. They added this was "the single most requested specific non-porn 'blacklist' site" they had ever seen in their career.

http://www.businessinsider.com/agencies-and-advertisers-are-asking-ad-tech-vendors-to-blacklist-breitbart-2016-12?r=DE&IR=T

Sorry about posting so many times but I'm kind of excited about this!

[UTUSN]

7. Leave it to AARP. Lots of us DUers ditched it over Shrub's messing with prescriptions.

Though Shrub's flunky is no longer AARP (president/whatever)?

[marked50]

8. I am all for economic boycotts.

This worked for getting South Africa to re-think apartheid but when you get down to small potatoes operations the idea can just be a distraction.

Let me explain.

Breitbart operates on a budget that can be easily supplanted by a large donor. If their advertising dollars go away then someone like a Koch brother can just step in and pay their bills. This doesn't mean that you can get some larger advertisers to re-think their spending methods but it may not result in stopping the culprit (ie Breitbart). So be aware that other means need to be taken to stop this garbage and not to be fooled by boycotts.

[renate]

9. and I just read (in the NYT comments) a good (and unfortunate) point:

The fundamental problem is that there are many companies who want to reach the easy marks who read stuff like Brietbart News.

It's like the way the Nigerian prince emails are deliberately full of misspellings and obvious untruths... they're trying to separate out the less intelligent members of the pack so they don't waste their times on the more critical thinkers.

Still, I really think it can help "un-normalize" hate websites if major advertisers make the deliberate decision to disassociate themselves from their ilk.

[nini]

10. thanks

I just cancelled sling tv and told them why LOL

[Jim Beard]

13. I tried Sling for about an hour and I was not impressed.

[nini]

14. We were on a trial period and werent blown away either.

But it was fun to let them have it

[TheBlackAdder]

11. Is there a list of businesses that are still advertising?

[renate]

12. Yes! Here on this awesome site:

http://adstrike.us/

Scroll down till you get to "Brands on Breitbart, Etc." You can also show the brands that have removed their advertising by moving the little switch right below it to the left.

It's fantastic! Tell all your friends!

Edited to add that this site makes it really really easy to send a tweet to a company that's still advertising with them and ask them WTF are they thinking (or however you want to phrase it).

[TheBlackAdder]

15. Awesome! Thanks.

[femmocrat]

16. Thank you! nt

[Madam45for2923]

17. How to destroy the business model of Breitbart and fake news site

Even when ad placements are automated, companies still have the power to control whether neo-Nazis or fake news hucksters profit. In fact, it’s actually rather simple for companies to impose ethical policies, according to Mr. Zeitz. Indeed, his own company (which handles programmatic advertising for other organizations) recently decided to get out ahead of the issue by removing Breitbart News from its advertising marketplace. “We’re not banning them because they’re alt-right or conservative. We banned them from our marketplace because they violate our hate speech policy, which prohibits ad serving on sites that incite violence and discrimination against minority groups.” (Breitbart has said that it condemns racism and bigotry “in any form.”)

He pointed out that brand-name companies had already figured out how to keep their ads from flowing onto porn sites, because “you really don’t want your ad for a breakfast cereal next to a hard-core pornographic video,” and so “there are tools in place that allow companies to control where their ads go.” A company can block a specific site like Breitbart News from its ad buy. Or it might pick a “white list” of sites that align with its values.


https://www.nytimes.com/2017/01/07/opinion/sunday/how-to-destroy-the-business-model-of-breitbart-and-fake-news.html?_r=0