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Related: Editorials & Other Articles, Issue Forums, Alliance Forums, Region ForumsLakoff: How To Help Trump
https://georgelakoff.com/2016/12/15/how-to-help-trump/Nobody knows this better than Trump. Trump, as a media master, knows how to frame a debate. When he picks a fight, he does so deliberately. He tweets or says outrageous things, knowing they will be repeated millions and millions of times. When the news media and Democrats repeat Trumps frames, they are strengthening those frames by ensuring that tens of millions of Americans hear them repeated over and over again.
Quick: dont think of an elephant. Now, what do you see? The bulkiness, the grayness, the trunkiness of an elephant. You cant block the picture the frame from being accessed by your unconscious mind. As a professor of brain science, this is the first lesson I give my students. Its also the title of my book on the science of framing political debates.
The key lesson: when we negate a frame, we evoke the frame. When President Richard Nixon addressed the country during Watergate and used the phrase I am not a crook, he coupled his image with that of a crook. He established what he was denying by repeating his opponents message.
lastlib
(23,251 posts)(see, you cheated!)
Cha
(297,323 posts)When you repeat Trump, you help Trump.
In the coming weeks and months, Ill use this space to provide simple, practical advice on how Democrats, progressives and conscientious journalists can use the principles of effective framing to expose and undermine Trumps propaganda. Knowledge is power! We must arm ourselves with the fundamentals of effective political communication. We must know our values and frame the debate and avoid helping Trump.
When you repeat Trump, you help Trump.
Thanks Roland
duhneece
(4,113 posts)I never use 'their' framing....whatever is was! grin
Cha
(297,323 posts)it, imv.
I think these are good suggestions to remember from Lakoff.
Thanks duhneece~
gordianot
(15,242 posts)When these types claim opposition is paid you are in serious trouble and to a degree it is true. The mere thought that opposition occurs independent of propaganda and advertising is terrifying to the real movers and shakers. Whether right or left you will take your marching orders just do not expect personal profit. You have to finance your candidate pay up.
There is no help ever for Trump he is the curse come to life and can be replaced with a snap of your fingers. This disgusting monster was created quite possibly by accident and now others have the formula.
lambchopp59
(2,809 posts)Just say the most outrageous crap that spills of the tongue and presto: free media coverage! Wash, rinse, repeat.
Sickens me however, how an utterly abhorrent campaign actually garnered enough votes to make the election rigging work for the man-child. Reveals how rot gut the soul of dumbed-down mesmerized US has become.
watoos
(7,142 posts)in Alabama, halfway between Philly and Pittsburgh. I am vastly outnumbered, am attacked constantly.
I started a thread and I said let's stop the negativity, let's list the positive things that are going to come from a Trump presidency. The thread keeps falling off the front page, I have to keep kicking it up. 2 people have responded and have said protecting our southern border and no more political correctness. Those aren't really positives but that was it. Trump ran on hatred for others, on negativity, on blaming our troubles on someone other than our self. My thread has again fallen off the front page I am kicking it back up again.
I'm 69 years old and usually when people get older they learn that the only way to get anything out of life is by giving. I say this on Christmas Day that Trump hasn't learned this, that he may never learn this. He must be a truly unhappy, never at peace person, and he may never be one. It's one reason why he never laughs. Trump will never be at peace, never be joyful if he keeps believing that it's better to receive than to give.
Happy Holidays.
maddiemom
(5,106 posts)No offense to Kentucky, where I lived for several years. The people were great, but strongly Democrats in those days. I'm in western Pennsylvania (my home state) now, but I think the term Pennsyltucky is an apt description for the middle of the state. Great post, though!
Dustlawyer
(10,495 posts)now he tells us he thought it was a "hokey" statement that we don't need anymore, but it worked on us so he kept using it." Point out Trump's lies to his followers one after another and you will eventually start taking his base away. Once he has been President for a little while there should be oodles of material. The secret is to not put them on the defensive, but to strike a chord that WE have been used by a con man plutocrat who is giving away to the wealthy what little we have left.
Remember, these people were feeling left out of government too, they just fell for the hate, lies and RW propaganda. Don't just aim it at Trump, throw out some lies of Alex Jones, Hannity, Rush et al., to tear down the propaganda machine.
Locrian
(4,522 posts)It stuns me as to how many "smart" people do not get this.
It's all about tactics: we can't get dragged into a battle of anger and start putting people on the defensive.
Lately I've been able to get to trump supporters by saying similar things: that I was hoping for xyz but now he's not doing xyz and seems to be like (insert establishment pick) etc. You sorta have to play dumb, and throw stuff out like " I liked his idea about jobs etc but why is he doing xyz? why is he picking goldman sachs etc???"
Madam45for2923
(7,178 posts)Roland99
(53,342 posts)Madam45for2923
(7,178 posts)JudyM
(29,251 posts)Fascinating stuff.
Roland99
(53,342 posts)Here's another from Lakoff this past summer:
https://www.google.com/amp/s/georgelakoff.com/2016/07/23/understanding-trump-2/amp/?client=safari
Trump was "misunderestimated" in that he was able to latch onto a sentiment held by about 1/3 of voters and it was enough to put him over the top, electorally
More on framing:
http://www.truth-out.org/progressive-picks/item/27576-george-lakoff-progressives-cannot-succeed-without-expressing-respect-values
JudyM
(29,251 posts)msongs
(67,420 posts)JudyM
(29,251 posts)It'd use existing neural circuitry that associates the word fishy with an embodied/physical reaction that ties together spoiled fish with immorality.
The other main thought it popped up was that we need to get rid of the 2016 Postmortem forum because it's building/strengthening neurocircuitry/beliefs that are divisive within the DU community.
Thanks for the link.
Madam45for2923
(7,178 posts)while at the same time everything he says is fishy.
JudyM
(29,251 posts)Madam45for2923
(7,178 posts)JudyM
(29,251 posts)Auntie Bush
(17,528 posts)Sensitive about his image. But unfortunately she thought better of it and never used the term.
I guess she didn't believe in name calling.
I actually think we should just refer to him as Fishmouth.
Roland99
(53,342 posts)Madam45for2923
(7,178 posts)Exclusive: How Trump Won & How All Can Win-Win Now! Dr. George Lakoff On The Carol Rosin Show