A History of Embarrassing Presidential Campaign Logos
Good design and presidential politics do not often meet.
http://www.atlasobscura.com/articles/a-history-of-embarrassing-presidential-campaign-logos
"Every four years, American backyards, TV screens and now mobile phones are filled with tiny reminders that presidential politics and great graphic design do not often meet.
Current trends favor some amount of brevity. Beginning with Barack Obama’s widely-recognized 2008 campaign logo, a polished, professionally designed, preferably initials-only emblem has seemingly become de rigeur for U.S. presidential campaigns.
Presumptive Republican nominee Donald Trump’s logo followed this pattern, although its release on Friday, unveiled in tandem with the candidate’s announcement of his running mate, Indiana Governor Mike Pence, generated more conversation. While his opponent Hillary Clinton’s logo received a decidedly mixed response when it debuted last year, the criticisms pale in comparison to the negative reaction the Trump/Pence logo has received, with many critics taking the opportunity to make innuendo-laden remarks about the intersection of Trump and Pence’s initials.
But this year’s Republican nominee is hardly the first to create promotional material laden with peculiar design choices. Since the 19th century, presidential campaigns have produced posters, buttons, banners, and slogans to promote their candidate, and while a few have become iconic symbols of their eras—think Eisenhower’s “I Like Ike” slogan—there’s been more than a few unusual choices along the way.
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