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Ichingcarpenter

(36,988 posts)
Sun Aug 23, 2015, 11:44 AM Aug 2015

How Advertising And Entertainment Shapes Your Subconscious

They say the subconscious mind is more powerful than the conscious. Usually, people are more influenced by their innate subconscious desires or intent than a rational and planned decision. This aspect of human nature is heavily influenced by your daily activity.

How Corporations Influence Your Subconscious

In Western society, the subconscious mind of the individual is often subject to a number of heavy influences, through entertainment media especially. Television, movies, and music create a profound subconscious effect on the human mind that influences and dictates the choices that they will make to at least some degree.

If you see a certain car advertisement, whether or not you rationally decide your stance on it, you are being pre-programmed to at least accept or acknowledge any claims made by the advertisement itself.

Likewise, the choice of television shows and dramatic elements appearing on TV have a psychological influence on those who watch them. According to statistics, by age 18 the average American youth will have seen over 200,000 simulated acts of violence. The glorification of drug and alcohol use also predisposes an individual to rationally accept and sometimes consent to these actions.

The human self image is psychologically manipulated. When you compare yourself to a famous individual or a person who is depicted as ‘successful’, you may be setting yourself up to subconsciously feel less valuable from the comparison. This subconscious act creates people who are wildly insecure about their physical and mental image.

Romance and sex are also psychologically implanted through advertisements and drama. The use of sex appeal to sell products is obvious. Similarly, dramatic scenes of love and romantic feelings often prey on the human desire to feel loved, and will program an individual to act or react to those situations in certain ways. Displays of sexual suggestiveness, and simulated depictions of sexual relations in media, all contribute to influencing increased sexual activity in young people. Not only that, but they also lead to unhealthy obsession with sex into later years, generally resulting in pornography usage.

Its not just television and movies either. With Internet advertising, viral videos depicting most of these things in horrific detail, and video games, a horde of negative media pervades over society. This power of subconscious influence guides and decides the goals, desires, and opinions of each individual.

A blurring of reality with fiction occurs in this scenario,..............


more: http://collectivelyconscious.net/articles/unplug-yourself-how-advertising-and-entertainment-shapes-your-subconscious/


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edhopper

(33,584 posts)
3. No
Sun Aug 23, 2015, 11:59 AM
Aug 2015

but talk about the subconscious is. It goes with the Id, Ego and Super Ego.

It reminds me of the junk about subliminal advertising..

Ichingcarpenter

(36,988 posts)
4. Really Your'e not familiar with condition respons
Sun Aug 23, 2015, 12:05 PM
Aug 2015

And You don't think you have subconscious thoughts?........... Okey dokey

well then just trash this thread.

edhopper

(33,584 posts)
5. I didn't get to deep into the article
Sun Aug 23, 2015, 12:12 PM
Aug 2015

but operant conditioning is different than subconscious motivations. They are not using the psychological terms correctly then.

This smacks of pop psychology, using various studies to come to conclusions that aren't in evidence.

And before the condescending questions of my knowledge, I have a BA in Psychology, so yeah, I am familiar with it.

 

KittyWampus

(55,894 posts)
11. Materialists are so myopic. It seems like an issue of control.
Sun Aug 23, 2015, 01:06 PM
Aug 2015

Some people refuse to accept they can be influenced without their consent.

I suppose there're also no such things as the Power of Suggestion and Confirmation Bias.

Who's Minding The Mind:

http://www.nytimes.com/2007/07/31/health/psychology/31subl.html?pagewanted=all&_r=0

edhopper

(33,584 posts)
16. Of course there is
Sun Aug 23, 2015, 01:50 PM
Aug 2015

I have a problem with the psychological terms used in the article and their conclusions based on studies that don't conclude what they say they do.

 

Rex

(65,616 posts)
18. LOL says a username on a public forum.
Sun Aug 23, 2015, 02:26 PM
Aug 2015

Seriously, even Jung worked close with Freud for years and years...your dismissal really cares no weight at all.

 

KittyWampus

(55,894 posts)
12. I would interpret that dream as you're being indecisive. Either go in and STAY in...
Sun Aug 23, 2015, 01:07 PM
Aug 2015

or go out and STAY out.

hunter

(38,317 posts)
9. Television has a huge influence on people. I see it every day in a WTF? way...
Sun Aug 23, 2015, 12:46 PM
Aug 2015

... even in posts here on DU.

My own crackpot theory is that a few ancient and simple parts of the human mind don't know television is not reality. Not even the television news is real.

I don't watch television, no broadcast, no cable, no satellite. My computer blocks all advertising that moves or makes noise. I simply don't see television or television-type advertising and news in my daily life anymore, and the longer I avoid it, the more peculiar it seems when I do see it.

Television is very clearly tuned to those parts of our minds we are not especially aware of.as we go about our "normal" lives, where sadly that "normal" is defined in some ways by what we see on television.

I often watch dogs and parrots first response to television. Dogs almost immediately dismiss television, I suspect because they can't smell what they see, and the higher frequency sounds only dogs hear are missing. Parrots dismiss television perhaps because their color vision is so much better than ours; to a parrot even the most expensive high resolution television probably looks like flickering mud and sounds just as bad.

Ichingcarpenter

(36,988 posts)
10. Applied nuero science
Sun Aug 23, 2015, 12:59 PM
Aug 2015

Studies have shown that watching television induces low alpha waves in the human brain. Alpha waves are brainwaves between 8 to 12 HZ. and are commonly associated with relaxed meditative states as well as brain states associated with suggestibility.

While Alpha waves achieved through meditation are beneficial (they promote relaxation and insight), too much time spent in the low Alpha wave state caused by TV can cause unfocussed daydreaming and inability to concentrate. Researchers have said that watching television is similar to staring at a blank wall for several hours..

a magazine, the brainwaves reverted to Beta waves.
Research indicates that most parts of the brain, including parts responsible for logical thought, tune out during television viewing. The impact of television viewing on one person's brain state is obviously not enough to conclude that the same consequences apply to everyone, but research has repeatedly shown that watching television produces brainwaves in the low Alpha range.


Advertisers have known about this for a long time and they know how to take advantage of this passive, suggestible, brain state of the TV viewer. There is no need for an advertiser to use subliminal messages. The brain is already in a receptive state, ready to absorb suggestions, within just a few seconds of the television being turned on. All advertisers have to do is flash a brand across the screen, and then attempt to make the viewer associate the product with something positive.


http://appliedneurotec.com/neuroscience/effects-of-tv-on-your-brain/

Orrex

(63,215 posts)
13. I was forced to endure 3 hours of ABC's morning programming last week
Sun Aug 23, 2015, 01:21 PM
Aug 2015

Afterward I felt significantly stupider, filled with a sense of self-loathing.

So that suppressed alpha wave stuff seems entirely in line with my brief exposure to GMA Live. Imagine what happens to people who watch that shit daily?

Nay

(12,051 posts)
14. "a few ancient and simple parts of the human mind don't know television is not reality"
Sun Aug 23, 2015, 01:34 PM
Aug 2015

This is one of the assertions in a 1970's book called Four Arguments for the Elimination of Television by Gerry Mander, an advertising man.
That argument and all his other arguments have held up very well even though the book is 40 years old. Read that book if you haven't.

 

Rex

(65,616 posts)
19. That is why they spend millions on R&D.
Sun Aug 23, 2015, 02:28 PM
Aug 2015

Colors, shapes, etc.. all have some influence and they know it and exploit those traits for profit.

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