Paula Deen lands $75 million investment deal
By JULIA RITCHEY
Paula Deen is cooking up quite the comeback.
The celebrity chef and former Food Network star recently inked a lucrative deal with Phoenix-based private investment firm Najafi Companies worth between $75 million and $100 million, according to the Wall Street Journal.
Called Paula Deen Ventures, the new partnership will be the umbrella name for Deen’s many brands, including Paula Deen Foods, Paula Deen Media, Paula Deen Restaurants, Paula Deen Cookware and Paula Deen Home.
A press release on the new venture said Paula Deen Ventures will be headed by food-industry veteran Steven Nanula, who as CEO will help “develop progressive business initiatives as well as strengthen existing partnerships.”
Nanula told the Wall Street Journal the company is currently courting potential TV networks and retail chains.
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http://savannahnow.com/exchange/2014-02-12/paul-deen-lands-75-million-investment-deal
