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Scuba

(53,475 posts) Wed Jan 8, 2014, 10:39 PM Jan 2014

GOP Messaging 101

3 replies

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GOP Messaging 101 (Original Post) Scuba Jan 2014 OP

So long as they're succeeding in that messaging... Shandris Jan 2014 #1

Recommended reading: Drew Westen's "The Political Brain". I think you'll appreciate it very much. Scuba Jan 2014 #2

I looked at the 'quick blurb'-style review right after reading your comment and... Shandris Jan 2014 #3

Shandris

(3,447 posts)

1. So long as they're succeeding in that messaging...

Reply to Scuba (Original post)

Wed Jan 8, 2014, 10:46 PM

Jan 2014

...which, sadly enough, seems to be a strong point (probably because so many corporate-filth types just LOVE marketing), it doesn't matter what the truth is.

Sound bites count (as much as it pains me to admit it), and they are the masters of the sound bite. We need a messaging seminar/intervention or something similar. Something to bring the majority of contact-point individuals on the 'same page' without being pre-generated Talking Points. A Methods of Communication class, maybe. Perhaps an online resource?

Scuba

(53,475 posts)

2. Recommended reading: Drew Westen's "The Political Brain". I think you'll appreciate it very much.

Reply to Shandris (Reply #1)

Wed Jan 8, 2014, 10:55 PM

Jan 2014

Shandris

(3,447 posts)

3. I looked at the 'quick blurb'-style review right after reading your comment and...

Reply to Scuba (Reply #2)

Wed Jan 8, 2014, 11:02 PM

Jan 2014

...that looks -highly- interesting! Thank you! That's gone right to the top of my must-read list, as it dovetails with my 'pet issues' so perfectly.

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