Corporate America Turns Its Back On Rush Limbaugh

[kpete]

Corporate America Turns Its Back On Rush Limbaugh
March 12, 2012 10:35 am ET by Eric Boehlert

I wonder if besieged AM talker Rush Limbaugh has dialed up Glenn Beck to commiserate about what it feels like to have corporate America lose confidence in you. I wonder if the two far-right talkers have compared notes about how difficult it is to stop a Madison Avenue stampede once it starts rushing away from your program in the wake of shockingly offensive comments and insults.

Watching advertisers flee Limbaugh at an alarming rate last week, Beck must have felt a sense of déjà vu regarding the cavalcade of television sponsors who abandoned him after he insulted the president as a "racist." (Not to mention a socialist -Marxist -Nazi.) It was an advertising exodus that eventually cost Beck his job at Fox News.

Like Beck before him, Limbaugh has announced the mass migration is no big deal. Yet like Beck before him, Limbaugh last week learned the overdue lesson that there are real-world consequences for trafficking in hate speech. The talk titan learned there are free-market penalties, such as when companies like Carbonite and AOL walked away from their existing ad commitment to Limbaugh's show. Other hallmark marketers including Allstate, Capital One, J.C. Penney, Netflix, and Sears announced that any commercials of theirs that had run on Limbaugh's show had been put there by mistake and that they did not want to be associated with his program in the wake of his three day attack of a student.

Imagine how painful the sting must feel for Limbaugh who practically worships at the alter of big business, to know corporate America, via the beloved free marketplace, has spoken so loudly and so clearly about Limbaugh's creepy, misogynistic taunts of Sandra Fluke.

the rest:
http://mediamatters.org/blog/201203120003?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:%20MediaMattersForAmerica-CountyFair%20(Media%20Matters%20for%20America%20-%20County%20Fair)

Female spending power:

Reality: Women are the primary consumers in the United States. Women represent an economic powerhouse, making over 85% of the consumer purchases (in the United States) and influencing over 95% of total goods and services. Women's consumer spending is $3.7 trillion and business spending is $1.5 trillion. Women also purchase 50% or better in traditional "male" categories like automobiles, consumer electronics, and PCs.
http://www.inc.com/articles/2003/01/25019.html/div]

[Uncle Joe]

1. Kicked and recommended.

Thanks for the thread, kpete.

[MicaelS]

2. Oooh, the Free Market in action....

The irony is delicious.

[Daemonaquila]

9. Mmmmm.... Delicious schadenfreude!

The question is, how long can the gasbag last before we can munch popcorn and watch the door hit his ass on the way out?

[MicaelS]

10. How long can a turd circle the bowl?

How many flushes does it take? Inquiring minds want to know.

[wilt the stilt]

20. in this case- a plunger-n/t

[ashling]

25. The invisible hand has

a hell of a left hook

[cindyperry2010]

3. good

that's all I got couldn't happen to a bigger asshole and he deserves it

[patrice]

4. Is there one place we can go to check if a certain national merchant is still with RL?

I need to spend several hundred dollars on my house and I want to be sure that I do not support hate speech on America's broadcast resources.

[Fawke Em]

8. Which merchant?

If we had a name, we could help you look it up.

[patrice]

16. Lowe's. I called them and told them to think about this. Have not heard anything in the news.

Called them several days ago.

Must make a meeting now. Will check back later.

Solidarity!

[freshwest]

12. I'd go so far as to ask the contractors if their workers listen to hate radio at the job.

Would anyone in their right mind really want to invite anyone into their home that listens to this stuff?

I know I wouldn't. First whiff of CON influence anywhere, and I'm not giving a dime to any place who thinks I'm stupid enough to submit to all the things the BFI and the rest of his ilk promote.

[Mc Mike]

23. How about trying 'media matters' list of daily rush advertisors.

[EFerrari]

5. Sweet.

[GodlessBiker]

6. Nice.

[samsingh]

7. kick

[shcrane71]

11. His hate speech should have never been allowed on our airwaves for 20+ years in the first place.

He's done so much damage, and has so many acolytes that this is going to be hard to recover from.

[BlueDemKev]

14. It IS Disgusting....

...I mean, that asshole should have been shut down after he called then-12-year-old Chelsea Clinton the "White House dog." It just shows how much off the deep end conservatives in America have gone that their support of this fatass has carried him for so long.

[shcrane71]

15. Agreed. America has failed to protect children from hate speech that teaches people how to bully

each other in our personal lives. Yet, the FCC can fine costume mishaps, and the occasional expletive. It's ludicrous.

[BlueDemKev]

19. And whenever one of THEIR kids is the subject of hate speech, they say it's because of liberalism.

...that it's teaching people not to "respect" others. They're such hypocritical assholes.

[shcrane71]

30. Hypocrites have a monopoly over AM radio, a medium that tells them they're just and right.

I don't foresee any sort of boycott of Limbaugh helping to take back our airwaves.

[Canuckistanian]

13. Yup.

Bitch-slapped by the invisible hand.

[Scalded Nun]

17. Finally

Sad that it took this long, but it does warm my heart to see this finally happening.

My big hope is that the public finally registers the fact that they do have a say. Not whining, but by using their power as a consumer. These folks only care about money. Dissenting voices mean nothing to them. I think they actually live for those voices. It boosts their egos. BUT, when consumers let it be known that they not only vocally disapprove, but disapprove by using their buying power, corporate America listens. I guarantee you not one of these sponsors would be fleeing his show if it was not hurting (or threatening to hurt) their bottom line. They haven't bailed before when outrageous things were said (think other personal attacks or Michael J. Fox, etc.).

'Think globally, act locally' was never more true.

[Ricochet21]

21. Hannity must be next

He's just as bad

[Liberal_Stalwart71]

18. Hey, Rethugs: Witness your Free Market at work!!

This is what happens when you start fucking with women and OUR money!!

[denbot]

22. .

[IMG][/IMG]

[Mc Mike]

24. There have been a ton of public service commercials from the Ad council running on Limbaugh

And a good number of government agencies, according to Media Matters. The US Army, EPA, Dept. of Health and Human Services, US AID, US Dept of Energy, etc.

In other words, Limbaugh is sucking our tax-dollars down, like a loathsome welfare queen. He can't make it on his own merit in the marketplace, so he needs a taxpayer bailout. And the taxpayer has to pay for his immoral choices.

[pstokely]

33. Stations probably use PSAs as tax deductions

nt

[Major Hogwash]

26. Yoo-hoo, Rushie!!! Yoo-hoo!

So, what's it feel like to be the most despised man in American, huh?

[Devil_Fish]

27. Women represent an economic powerhouse, making over 85% of the consumer purchases

My wife manages the budget. She enjoys it, and I appreciate it too.

[Swede]

28. His big mouth also cost his gig with the NFL a few years back.

That makes me smile.

[certainot]

29. local advertisers are the way to go now, to make the message clear

[deutsey]

31. I love the irony...I just hope that Limbaugh has finally crossed the point of no return n/t

[sarcasmo]

32. The power of women.

[Major Hogwash]

34. Next week = more of the same -- no ads.

Gotta love that!