Where The Poor Go Online
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And what websites are todays poor most likely to visit?
Unemployment websites and job sites.
First I looked at monster.com which ended up being the No. 142-ranked site. Out of any website anyone could visit online, that one cracks the top 150.
But people could visit a job site while theyre still employed and thinking about switching careers.
I needed to go poorer. I needed to go to websites people would have no option to go to unless they were too down to go anywhere else. People who needed to turn to government to help them.
State Unemployment websites.
So with the toolbar in my browser window, I went searching.
Lets start with the three largest states
California: No. 159 right above Gawker and Citibanks website.
New York: No. 339 right above Hotels.com and ToysRUs.com.
Texas: No. 463 right above The Onion.
Wow, thats three unemployment websites in the Top-500 in the United States.
By the way, for reference, Gucci.com is No. 8,713 - or about 5,000 spots below the State of Illinois unemployment webpage. (3286)
GQ.com is No. 1,393 or about 500 spots below New Jerseys unemployment site (889).
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http://thesterlingroad.com/2013/09/29/where-the-poor-go-online/