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geardaddy

(24,931 posts)
Mon Feb 5, 2018, 11:51 AM Feb 2018

Did anyone else think that the ads during the Super Bowl were lackluster?

There wasn't one ad that was memorable.

Except for this piece of shit ad:

https://www.nytimes.com/2018/02/05/business/media/mlk-commercial-ram-dodge.html
Martin Luther King Jr. Commercial for Ram Trucks Is Swiftly Criticized

The online blowback was swift for Ram on Sunday after the carmaker used a sermon given by the Rev. Dr. Martin Luther King Jr. as the voice-over for a Super Bowl ad.

The general sentiment: Did the company really just use Dr. King’s words about the value of service to sell trucks?

The commercial showed scenes of people helping others while Dr. King extolled the virtues of service. At the end, the phrase “Built to Serve” was shown on the screen, along with the Ram logo.

“MLK wanted equal rights and for me to buy a Dodge Ram,” one Twitter user wrote. Another wrote: “Black people cant kneel and play football but MLK should be used to sell trucks during the super bowl. Unbelievable.”

The response put Ram in a position that advertisers dread — misfiring with a commercial in the Super Bowl, which sells 30 seconds of airtime for upward of $5 million and is watched by more than 100 million people.



The rest at link.
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Did anyone else think that the ads during the Super Bowl were lackluster? (Original Post) geardaddy Feb 2018 OP
Somebody Needs to Write a Big Fat Check in MLK's Honor to Service Foundations/Charities Stallion Feb 2018 #1
The Dinklage/Freeman ad was gold. Pure gold. Cuthbert Allgood Feb 2018 #2
Actually no. I thought several were memorable. nolabear Feb 2018 #3
The Australia tourism ad Sailor65x1 Feb 2018 #4
I especially liked the 30-seconds-of-black-screen commercial. Iggo Feb 2018 #5
I liked the m&m one with Danny Devito kimbutgar Feb 2018 #6
This one was awesome: demmiblue Feb 2018 #7

Cuthbert Allgood

(4,925 posts)
2. The Dinklage/Freeman ad was gold. Pure gold.
Mon Feb 5, 2018, 12:01 PM
Feb 2018

And the Dirty Dancing one. There were a couple others, too. But, yeah, not a great year for a lot of good ads.

nolabear

(41,987 posts)
3. Actually no. I thought several were memorable.
Mon Feb 5, 2018, 12:02 PM
Feb 2018

I missed the Clydesdales but the OJD/Manning one charmed me, the Tide ones were fun for being chained, the Australia Tourism one gave me a chuckle and though it irritated me for its use of All Apologies (I’m trying to figure that one out) the message was a good one.

Iggo

(47,560 posts)
5. I especially liked the 30-seconds-of-black-screen commercial.
Mon Feb 5, 2018, 12:46 PM
Feb 2018

The whole time I was sitting there saying, "Someone's gonna be PISSED!"

kimbutgar

(21,168 posts)
6. I liked the m&m one with Danny Devito
Mon Feb 5, 2018, 01:10 PM
Feb 2018

Going around saying “eat me”. I’m surprised it got pass the censors.

And the Peter Dinklage and Morgan Freeman was funny.

demmiblue

(36,865 posts)
7. This one was awesome:
Mon Feb 5, 2018, 01:17 PM
Feb 2018



Chill-inducing song (thank you Alicia Keys), outspoken Trump critic and strong-ass woman!
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