The Voter-Enthusiasm Gap Is a One-Sided AffairBy GERALD F. SEIB
OCTOBER 8, 2010
Conventional wisdom says Republican voters are quite fired up about next month's midterm elections, and Democrats are quite unenthused, which helps explains why Republicans are ahead in so many polls.
Like most conventional wisdom, that's about half right.
A look deeper inside measures of voter interest suggests Democratic voters aren't particularly disengaged from this election, at least not by historical standards. They are expressing roughly normal levels of interest for this stage of a midterm campaign season.
Democratic voters, in short, are behaving in an ordinary way.
The difference is that Republicans—both hard-core Republicans and those who merely lean that way—are extremely, highly, exceptionally (you pick the modifier) engaged in the campaign. They are expressing much higher levels of interest than normal.
Republican voters, in short, are behaving in an extraordinary way. The enthusiasm gap is almost entirely a result of this surplus of energy on the Republican side.
This picture tells you a lot about the challenge Democrats face in the final month of the campaign. If history is any guide, Democrats will close the enthusiasm gap some, for their voters tend to check into the game later. And perhaps Republican enthusiasm already is so high that it can't rise much further in the campaign's final weeks.
But the task for Democrats, this analysis shows, isn't simply to gin up a normal level of enthusiasm by rousing their usual contingent of voters. They need to generate an unusual level of interest among their troops—and not just among the party's base, but among some soft, independent-minded voters in the middle who might lean Democratic.
There is some evidence Democrats and President Barack Obama are starting the process, but closing the gap will be tough.
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The numbers constitute a dark cloud for Democrats. The silver lining lies in the fact that Democratic voters tend to check into a campaign later than do their Republican counterparts—indeed, sometimes showing up only as the clock ticks down.
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