Attack on Obama riles Beck's advertisers

[proud2BlibKansan]

Glenn Beck returns to Fox News Channel after a vacation on Monday with fewer companies willing to advertise on his show than when he left, part of the fallout from calling President Barack Obama a racist.

A total of 33 Fox advertisers, including Walmart, CVS Caremark, Clorox and Sprint, directed that their commercials not air on Beck's show, according to the companies and ColorofChange.org, a group that promotes political action among blacks and launched a campaign to get advertisers to abandon him. That's more than a dozen more than were identified a week ago.

While it's unclear what effect, if any, this will ultimately have on Fox and Beck, it is already making advertisers skittish about hawking their wares within the most opinionated cable TV shows.

The Clorox Co., a former Beck advertiser, now says that "we do not want to be associated with inflammatory speech used by either liberal or conservative talk show hosts." The maker of bleach and household cleaners said in a statement that is has decided not to advertise on political talk shows.

The shows present a dilemma for advertisers, who usually like a "safe" environment for their messages. The Olbermanns, Hannitys, O'Reillys, Maddows and Becks of the TV world are more likely to say something that will anger a viewer, who might take it out on sponsors.

They also host the most-watched programs on their networks.

"This is a good illustration of that conundrum," said Rich Hallabran, spokesman for UPS Stores, which he said has temporarily halted buying ads on Fox News Channel as a whole.

more . . . http://www.kansascity.com/382/story/1400278.html

[Chipper Chat]

1. Ha ha ha. CLOROX "bleached out" BecKKK from its ads.

:rofl: :bounce: :nopity:

[AzNick]

2. Hit them where it hurts them the most...

Financial revenues.

[Tarheel_Dem]

3. I hope this decision won't adversely affect the innocent. Keith & Rachel...

don't do hate speech, but thanks to a-holes like Beck, they may suffer some unintended fallout.

[WorseBeforeBetter]

4. "...temporarily halted buying ads on Fox News Channel as a whole."

Now THAT is what I want to see. Permanently.

[Iwillnevergiveup]

5. Could be

that in the near future, all the ads we'll see on Fox will be for Viagra, Cialis, and the latest sickening one for the penis-enlarger. Maybe Nutri System 'cause you gotta come up for air sometime.

[zbdent]

6. Don't forget gun ads ...

and books by survivalist authors ...

[proud2BlibKansan]

7. Not a problem!

LOL

[Dont_Bogart_the_Pretzel]

8. Gun ads? Funny, I've never seen one here in Arkansas,