Co. Defends Decision to Pull Ads Beck TV Show: 'We Do Not Want to be Associated with Hateful Speech'

[BadDonkey]

Source: Business & Media Institute

Sargento vice president of Corporate Communications & Government Relations says pulling advertising not based on political affiliation, but speech.

What constitutes “hateful speech?” It depends on the views of the individual, or in this case the advocacy group propagating the claim.



Earlier this week, Plymouth, Wisc.-based Sargento Food, Inc., along with several other companies, pulled their advertising from the Fox News Channel’s “Glenn Beck” program at the behest of a campaign by Color of Change, an advocacy group.



Barbara Gannon, vice president of Corporate Communications & Government Relations for Sargento Foods Inc., told the Business & Media Institute why her company’s decided to stop advertising during the Fox News Channel program.



“I can confirm that Sargento has instructed our media buyer to not buy advertising that would appear during the Glenn Beck Show,” Gannon said in an e-mail to the Business & Media Institute on Aug. 14. “We market our products to people regardless of their political affiliations. As a business, we sometimes disagree with the administration’s policies. Yet we do not want to be associated with hateful speech used by either liberal or conservative television hosts.”



Read more: http://www.businessandmedia.org/articles/2009/20090814140757.aspx

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I'm havin' me some Sargento for dinner!

[kirby]

1. I had Double Chedder at lunch! n/t

[asdjrocky]

2. Good cheese too.

[angstlessk]

3. I already love Sargento the most reasonably priced cheese out there

even beats the generic brand most times..and I KNOW it is a good brand..if it says Sharp it is Sharp..cannot tell with the generic or store brands till I eat it.

[Warpy]

4. Good, I've missed their stuff

I'll plan some homemade pizza next week.

[Metta]

5. That ship has already sailed. They're only paying attention since they got exposed.

and Sargento Cheese is 100% Republican in their donations to politicians according to Buy Blue.

[loyalkydem]

6. Way a go

You tell em Sargento

[EOTE]

7. So now I can get rid of all this government cheese I've been stocking up on?

Thank god. There's a lot of things the government does really well. Cheese isn't one of them.

[madokie]

8. I haven't had any of the commodity cheese in years

but it used to be to die for. In fact I wish I had a big ass chunk of it right now.

[EOTE]

10. Correct me if I'm wrong.

But isn't government cheese the shiny, easy to melt kind that's reminiscent of velveeta and that stuff they put on movie theater nachos? If so, I'll have to pass. Not only does that stuff kill my stomach, but it tastes like no other cheese I know of. If there's some other kind of government cheese, I'm interested in finding out about it.

[madokie]

11. One word. NO

[eShirl]

14. yes, the kind we got here in the 80's was like that. n/t

[Robb]

12. OMG commodity peanut butter

...about the only thing that made it worthwhile.

[madokie]

13. Yep that too

I love it that I'm where I am today knowing from where I came

[grandpappy]

9. BIG DEAL

It only took the ad off Beck's show but still has it's ads on Fox. Need them to leave Fox all together. Need to keep the pressure up!!!!!!!!!!!!!!!