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Jcrowley Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Jan-14-07 09:12 PM
Original message
"What We Have Here Is A Failure To Communicate"


"The American propaganda system is not centrally programmed as it is in a totalitarian state. Instead it permeates the culture, the media, and the institutions. Individuals who point out unpleasant realities of current or past American behavior are often subjected to social pressures and treated as pariahs. They are disturbers of the dream."


William H. Boyer



" I have the greatest admiration for your propaganda. Propaganda in the West is carried out by experts who have had the best training in the world -- in the field of advertizing -- and have mastered the techniques with exceptional proficiency ... Yours are subtle and persuasive; ours are crude and obvious ... I think that the fundamental difference between our worlds, with respect to propaganda, is quite simple. You tend to believe yours ... and we tend to disbelieve ours. "


a Soviet correspondent based five years in the U.S.



"The major media are large corporations, owned by and interlinked with even larger conglomerates. Like other corporations, they sell a product to a market. The market is advertisers - that is, other businesses. The product is audiences, for the elite media, relatively privileged audiences. So we have major corporations selling fairly wealthy and privileged audiences to other businesses. Not surprisingly, the picture of the world presented reflects the narrow and biased interests and values of the sellers, the buyers and the product."


Noam Chomsky (from Take the Rich Off Welfare)



"One of the intentions of corporate-controlled media is to instill in people a sense of disempowerment, of immobilization and paralysis. Its outcome is to turn you into good consumers. It is to keep people isolated, to feel that there is no possibility for social change."


David Barsamian, journalist and publisher



"The modern susceptibility to conformity and obedience to authority indicates that the truth endorsed by authority is likely to be accepted as such by a majority of people, who are innately obedient to authority. This obedience-truth will then become a consensus-truth accepted by many individuals unable to stand alone against the majority. In this way, the truth promulgated by the propaganda system - however irrational - stands a good chance of becoming the consensus, and may come to seem self-evident common sense."


David Edwards, author of Burning All Illusions



" Like blackbirds in flight, packs of reporters darken the sky, moving in swarms at the same speed and in predictable trajectory. When one lands, they all land. When one leaves, they all leave.


The programmers and channel controllers from all the stations are part of the same well-paid elite, steeped in the same values, committed to the mission of maximizing audience share and profits. They are chosen for their ability to play the game and not challenge the audience with too many controversial ideas or critical perspectives. It's no surprise that they circulate easily within the commanding heights of media power, moving from company to company and job to job.


A kind of group think corporate consensus, steeped in market logic and deeply inbred by an un-brave news culture, breeds conscience-free conformity and self-censorship.


This makes frightening sense in a globalized economy where consumerism is more desired than active citizenship, where power is increasingly concentrated and the public is increasingly unwelcome in a public discourse defined by the powerful. If your goal is to numb people and drive them away from active participation, then TV as "weapon of mass distraction" and wall to wall entertainment makes sense. Shut up and shop is the now the message, one that makes sense to advertiser dominated media outlets... "


Danny Schechter, Dung on all their Houses, Toward Freedom magazine, December / January 2000

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Jcrowley Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Jan-14-07 09:37 PM
Response to Original message
1. It's a Big Problem
Manufacturing Consent
A Propaganda Model
by Edward S. Herman and Noam Chomsky




The mass media serve as a system for communicating messages and symbols to the general populace. It is their function to amuse, entertain, and inform, and to inculcate individuals with the values, beliefs, and codes of behavior that will integrate them into the institutional structures of the larger society. In a world of concentrated wealth and major conflicts of class interest, to fulfill this role requires systematic propaganda.


In countries where the levers of power are in the hands of a state bureaucracy, the monopolistic control over the media, often supplemented by official censorship, makes it clear that the media serve the ends of a dominant elite. It is much more difficult to see a propaganda system at work where the media are private and formal censorship is absent. This is especially true where the media actively compete, periodically attack and expose corporate and governmental malfeasance, and aggressively portray themselves as spokesmen for free speech and the general community interest. What is not evident (and remains undiscussed in the media) is the limited nature of such critiques, as well as the huge inequality in command of resources, and its effect both on access to a private media system and on its behavior and performance.


A propaganda model focuses on this inequality of wealth and power and its multilevel effects on mass-media interests and choices. It traces the routes by which money and power are able to filter out the news fit to print, marginalize dissent, and allow the government and dominant private interests to get their messages across to the public. The essential ingredients of our propaganda model, or set of news "filters," fall under the following headings: (I) the size, concentrated ownership, owner wealth, and profit orientation of the dominant mass-media firms; (~) advertising as the primary income source of the mass media; (3) the reliance of the media on information provided by government, business, and "experts" funded and approved by these primary sources and agents of power; (4) "flak" as a means of disciplining the media; and (5) "anticommunism" as a national religion and control mechanism. These elements interact with and reinforce one another. The raw material of news must pass through successive filters, leaving only the cleansed residue fit to print. They fix the premises of discourse and interpretation, and the definition of what is newsworthy in the first place, and they explain the basis and operations of what amount to propaganda campaigns.


The elite domination of the media and marginalization of dissidents that results from the operation of these filters occurs so naturally that media news people, frequently operating with complete integrity and goodwill, are able to convince themselves that they choose and interpret the news "objectively" and on the basis of professional news values. Within the limits of the filter constraints they often are objective; the constraints are so powerful, and are built into the system in such a fundamental way, that alternative bases of news choices are hardly imaginable. In assessing the newsworthiness of the U.S. government's urgent claims of a shipment of MIGs to Nicaragua on November 5, I984, the media do not stop to ponder the bias that is inherent in the priority assigned to government-supplied raw material, or the possibility that the government might be manipulating the news, imposing its own agenda, and deliberately diverting attention from other material. It requires a macro, alongside a micro- (story-by-story), view of media operations, to see the pattern of manipulation and systematic bias.

http://www.thirdworldtraveler.com/Herman%20/Manufac_Consent_Prop_Model.html
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Quantess Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Jan-14-07 09:44 PM
Response to Original message
2. This is everything I like in a thread!
Edited on Sun Jan-14-07 09:45 PM by quantessd
Lots of really great visuals, and chunks of snappy text.
I gave it rec #5.

Edit to add that the content is chillingly real.
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Jcrowley Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Jan-14-07 10:22 PM
Response to Reply #2
3. Ten things you need to know about propaganda
Ten things you need to know about propaganda
by Nancy Snow


www.nancysnow.com

1 - Truth is not the absence of propaganda; propaganda thrives in presenting different kinds of truth, including half truths, incomplete truths, limited truths, out of context truths. Modern propaganda is most effective when it presents information as accurately as possible. The Big Lie or Tall Tale is the most ineffective propaganda.


2 - Propaganda is not so much designed to change opinions so much as reinforce existing opinions, prejudices, attitudes. The most successful propaganda will lead people to action or inaction through reinforcement of what people already believe to be true.


3 - Education is not necessarily the best protection against propaganda. Intellectuals and "the educated" are the most vulnerable to propaganda campaigns because they (1) tend to absorb the most information (including secondhand information, hearsay, rumors, and unverifiable information); (2) are compelled to have an opinion on matters of the day and thus expose themselves more to others' opinions and propaganda campaigns; and (3) consider themselves above the influence of propaganda, thereby making themselves more susceptible to propaganda.


4 - What makes the study of propaganda so problematic is that it is generally regarded as the study of the darker side of our nature; the study of their evil versus our good. Those whom we consider evil thrive in propaganda, while we spread only the truth. The best way to study propaganda is to separate one's ethical judgments from the phenomenon itself. Propaganda thrives and exists, for ethical and unethical purposes.


5 - Propaganda seeks to modify public opinion, particularly to make people conform to the point of view of the propagandist. In this respect, any propaganda is a form of manipulation, to adapt an individual to a particular activity.
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kentuck Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Jan-14-07 10:29 PM
Response to Original message
4. K & R !
Excellent !
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Jcrowley Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Jan-14-07 11:00 PM
Response to Reply #4
6. What makes the mainstream media mainstream?
Edited on Sun Jan-14-07 11:05 PM by Jcrowley
The elite media set a framework within which others operate. If you are watching the Associated Press, who grind out a constant flow of news, in the mid-afternoon it breaks and there is something that comes along every day that says "Notice to Editors: Tomorrow ' s New York Times is going to have the following stories on the front page." The point of that is, if you're an editor of a newspaper in Dayton, Ohio and you don't have the resources to figure out what the news is, or you don't want to think about it anyway, this tells you what the news is. These are the stories for the quarter page that you are going to devote to something other than local affairs or diverting your audience. These are the stories that you put there because that's what the New York Times tells us is what you're supposed to care about tomorrow. If you are an editor in Dayton, Ohio, you would sort of have to do that, because you don't have much else in the way of resources. If you get off line, if you're producing stories that the big press doesn't like, you'll hear about it pretty soon. In fact, what just happened at San Jose Mercury News is a dramatic example of this. So there are a lot of ways in which power plays can drive you right back into line if you move out. If you try to break the mold, you're not going to last long. That framework works pretty well, and it is understandable that it is just a reflection of obvious power structures.


The real mass media are basically trying to divert people. Let them do something else, but don't bother us (us being the people who run the show). Let them get interested in professional sports, for example. Let everybody be crazed about professional sports or sex scandals or the personalities and their problems or something like that. Anything, as long as it isn't serious. Of course, the serious stuff is for the big guys. "We" take care of that. What are the elite media, the agenda-setting ones? The New York Times and CBS, for example. Well, first of all, they are major, very profitable, corporations. Furthermore, most of them are either linked to, or outright owned by, much bigger corporations, like General Electric, Westinghouse, and so on. They are way up at the top of the power structure of the private economy which is a very tyrannical structure. Corporations are basically tyrannies, hierarchic, controlled from above. If you don't like what they are doing you get out. The major media are just part of' that system.


What about their institutional setting? Well, that's more or less the same. What they interact with and relate to is other major power centers-the government, other corporations, or the universities. Because the media are a doctrinal system they interact closely with the universities. Say you are a reporter writing a story on Southeast Asia or Africa, or something like that. You're supposed to go over to the big university and find an expert who will tell you what to write, or else go to one of the foundations, like Brookings Institute or American Enterprise Institute and they will give you the words to say. These out side institutions are very similar to the media.


The universities, for example, are not independent institutions. There may be independent people scattered around in them but that is true of the media as well. And it's generally true of corporations. It's true of Fascist states, for that matter. But the institution itself is parasitic. It's dependent on outside sources of support and those sources of support, such as private wealth, big corporations with grants, and the government (which is so closely interlinked with corporate power you can barely distinguish them), they are essentially what the universities are in the middle of. People within them, who don't adjust to that structure, who don't accept it and internalize it (you can't really work with it unless you internalize it, and believe it); people who don't do that are likely to be weeded out along the way, starting from kindergarten, all the way up. There are all sorts of filtering devices to get rid of people who are a pain in the neck and think independently. Those of you who have been through college know that the educational system is very highly geared to rewarding conformity and obedience; if you don't do that, you are a troublemaker. So, it is kind of a filtering device which ends up with people who really honestly (they aren't lying) internalize the framework of belief and attitudes of the surrounding power system in the society. The elite institutions like, say, Harvard and Princeton and the small upscale colleges, for example, are very much geared to socialization. If you go through a place like Harvard, most of what goes on there is teaching manners; how to behave like a member of the upper classes, how to think the right thoughts, and so on.

http://www.zmag.org/zmag/articles/chomoct97.htm

:hi: kentuck
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HCE SuiGeneris Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Jan-14-07 10:33 PM
Response to Original message
5. "We the Pawns of the United States..."
Great commentary! As usual. :applause:
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nam78_two Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Jan-14-07 11:05 PM
Response to Original message
7. K&R
:thumbsup: as usual.
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Quantess Donating Member (1000+ posts) Send PM | Profile | Ignore Sun Jan-14-07 11:06 PM
Response to Original message
8. This deserves a spot on the Home page.
It's the best composed thread I've seen in a long time.
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Blue_Tires Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Jan-15-07 12:07 AM
Response to Original message
9. ttt n/t
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Jcrowley Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Jan-15-07 12:12 AM
Response to Reply #9
10. Engineering Opinion- Selective Perception
Edited on Mon Jan-15-07 12:18 AM by Jcrowley
Engineering Opinion

<snip>

The Reagan programs were overwhelmingly unpopular. Voters in the 1984 "Reagan landslide," by about three to two, hoped that his policies would not be enacted. If you take particular programs, like armaments, cutting back on social spending, etc., almost every one of them was overwhelmingly opposed by the public. But as long as people are marginalized and distracted and have no way to organize or articulate their sentiments, or even know that others have these sentiments, people who said that they prefer social spending to military spending, who gave that answer on polls, as people overwhelmingly did, assumed that they were the only people with that crazy idea in their heads. They never heard it from anywhere else. Nobody's supposed to think that. Therefore, if you do think it and you answer it in a poll, you just assume that you're sort of weird. Since there's no way to get together with other people who share or reinforce that view and help you articulate it, you feel like an oddity, an oddball. So you just stay on the side and you don't pay any attention to what's going on. You look at something else, like the Superbowl.

Parade of Enemies

... There are growing domestic social and economic problems, in fact, maybe catastrophes. Nobody in power has any intention of doing anything about them. If you look at the domestic programs of the administrations of the past ten years - I include here the Democratic opposition - there's really no serious proposal about what to do about the severe problems of health, education, homelessness, joblessness, crime, soaring criminal populations, jails, deterioration in the inner cities- the whole raft of problems. You all know about them, and they're all getting worse. Just in the two years that George Bush has been in office three million more children crossed the poverty line, the debt is zooming, educational standards are declining, real wages are now back to the level of about the late 1950s for much of the population, and nobody's doing anything about it. In such circumstances you've got to divert the bewildered herd, because if they start noticing this they may not like it, since they're the ones suffering from it. Just having them watch the Superbowl and the sitcoms may not be enough. You have to whip them up into fear of enemies. In the 1930s Hitler whipped them into fear of the Jews and gypsies. You had to crush them to defend yourselves. We have our ways, too. Over the last ten years, every year or two, some major monster is constructed that we have to defend ourselves against. There used to be one that was always readily available: The Russians. You could always defend yourself against the Russians. But they're losing their attractiveness as an enemy, and it's getting harder and harder to use that one, so some new ones have to be conjured up. In fact, people have quite unfairly criticized George Bush for being unable to express or articulate what's really driving us now. That's very unfair. Prior to about the mid- 1 980s, when you were asleep you would just play the record: the Russians are coming. But he lost that one and he's got to make up new ones, just like the Reaganite public relations apparatus did in the 1980s. So it was international terrorists and narco-traffickers and crazed Arabs and Saddam Hussein, the new Hitler, was going to conquer the world. They've got to keep coming up one after another. You frighten the population, terrorize them, intimidate them so that they're too afraid to travel and cower in fear. Then you have a magnificent victory over Grenada, Panama, or some other defenseless third world army that you can pulverize before you ever bother to look at them-which is just what happened. That gives relief. We were saved at the last minute. That's one of the ways in which you can keep the bewildered herd from paying attention to what's really going on around them, keep them diverted and controlled. The next one that's coming along, most likely, will be Cuba. That's going to require a continuation of the illegal economic warfare, possibly a revival of the extraordinary international terrorism. The most major international terrorism organized yet has been the Kennedy administration's Operation Mongoose, then the things that followed along, against Cuba. There's been nothing remotely comparable to it except perhaps the war against Nicaragua, if you call that terrorism. The World Court classified it as something more like aggression. There's always an ideological offensive that builds up a chimerical monster, then campaigns to have it crushed. You can't go in if they can fight back. That's much too dangerous. But if you are sure that they will be crushed, maybe we'll knock that one off and heave another sigh of relief.

Selective Perception

... In May 1986, the memoirs of the released Cuban prisoner, Armando Valladares, came out. They quickly became a media sensation. I'll give you a couple of quotes. The media described his revelations as "the definitive account of the vast system of torture and prison by which Castro punishes and obliterates political opposition." It was "an inspiring and unforgettable account" of the "bestial prisons," inhuman torture, record of state violence yet another of this century's mass murderers, who we learn, at last, from this book "has created a new despotism that has institutionalized torture as a mechanism of social control" in "the hell that was the Cuba that lived in. " That's the Washington Post and New York Times in repeated reviews. Castro was described as "a dictatorial goon." His atrocities were revealed in this book so conclusively that "only the most light-headed and cold-blooded Western intellectual will come to the tyrant's defense," said the Washington Post. Remember, this is the account of what happened to one man. Let's say it's all true. Let's raise no questions about what happened to the one man who says he was tortured. At a White House ceremony marking Human Rights Day, he was singled out by Ronald Reagan for his courage in enduring the horrors and sadism of this bloody Cuban tyrant. He was then appointed the U.S. representative at the U.N. Human Rights Commission, where he has been able to perform signal services defending the Salvadoran and Guatemalan governments against charges that they conduct atrocities so massive that they make anything he suffered look pretty minor. That's the way things stand.


That was May 1986. It was interesting, and it tells you something about the manufacture of consent. The same month, the surviving members of the Human Rights Group of El Salvador - the leaders had been killed - were arrested and tortured, including Herbert Anaya, who was the director. They were sent to a prison - La Esperanza (hope) Prison. While they were in prison they continued their human rights work. They were lawyers, they continued taking affidavits. There were 432 prisoners in that prison. They got signed affidavits from 430 of them in which they described, under oath, the torture that they had received: electrical torture and other atrocities, including, in one case, torture by a North American U.S. major in uniform, who is described in some detail. This is an unusually explicit and comprehensive testimony, probably unique in its detail about what's going on in a torture chamber. This 160-page report of the prisoners' sworn testimony was sneaked out of prison, along with a videotape which was taken showing people testifying in prison about their torture. It was distributed by the Marin County Interfaith Task Force. The national press refused to cover it. The TV stations refused to run it. There was an article in the local Marin County newspaper, the San Francisco Examiner, and I think that's all. No one else would touch it. This was a time when there was more than a few "light-headed and cold-blooded Western intellectuals" who were singing the praises of Jose Napoleon Duarte and of Ronald Reagan. Anaya was not the subject of any tributes. He didn't get on Human Rights Day. He wasn't appointed to anything. He was released in a prisoner exchange and then assassinated, apparently by the U.S.-backed security forces. Very little information about that ever appeared. The media never asked whether exposure of the atrocities-instead of sitting on them and silencing them-might have saved his life.

http://www.thirdworldtraveler.com/Media/MediaControl_Chomsky.html
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Quantess Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Jan-15-07 12:52 AM
Response to Original message
11. ...turn you into good consumers ......
Edited on Mon Jan-15-07 01:06 AM by quantessd
"One of the intentions of corporate-controlled media is to instill in people a sense of disempowerment, of immobilization and paralysis. Its outcome is to turn you into good consumers. It is to keep people isolated, to feel that there is no possibility for social change."

David Barsamian, journalist and publisher


That is the result. Whether that was the intention, only the guilty know for sure.

Frank Luntz is one bad-ass, scary, heavyweight on the Republicans' side.
http://www.luntz.com/
http://badgerherald.com/news/2006/02/21/luntz_politicians_s.php



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cool user name Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Jan-15-07 12:58 AM
Response to Original message
12. Kicking ...
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Jcrowley Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Jan-15-07 12:04 PM
Response to Reply #12
13. The Pentagon Propaganda Machine
Edited on Mon Jan-15-07 12:04 PM by Jcrowley
The Pentagon Propaganda Machine


by Senator J. William Fulbright


Vintage Books, 1971, paper

Excerpts:

Violence is our most important product. We have been spending nearly $80 billion a year on the military, which is more than the profits of all American business, or, to make another comparison, is almost as much as the total spending of the federal, state, and local governments for health, education, old age and retirement benefits, housing, and agriculture. Until the past session of the Congress, these billions have been provided to the military with virtually no questions asked.


The military has been operating for years in that Elysium of the public relations man, a seller's market. Take the climate into which the Sentinel ABM program was introduced. Many people looked on it, as they now look on Safeguard, not as a weapon but as a means of prosperity. For the industrialist it meant profits; for the worker new jobs and the prospect of higher wages; for the politician a new installation or defense order with which to ingratiate himself with his constituents. Military expenditures today provide the livelihood of some ten percent of our work force. There are 22,000 major corporate defense contractors and another 100,000 subcontractors. Defense plants or installations are located in 363 of the country's 435 congressional districts. Even before it turns its attention to the public-at-large, the military has a large and sympathetic audience for its message.


These millions of Americans who have a vested interest in the expensive weapons systems spawned by our global military involvements are as much a part of the military-industrial complex as the generals and the corporation heads. In turn they have become a powerful force for the perpetuation of those involvements, and have had an indirect influence on a weapons development policy that has driven the United States into a spiraling arms race with the Soviet Union and made us the world's major salesman of armaments.
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porphyrian Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Jan-15-07 12:06 PM
Response to Original message
14. I'll kick that. - n/t
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Jcrowley Donating Member (1000+ posts) Send PM | Profile | Ignore Mon Jan-15-07 08:49 PM
Response to Original message
15. Elite Propaganda
Elite Propaganda

The Myth of the Liberal Media
The Propaganda Model of News
Edward Herman and Noam Chomsky demolish one of the central tenets of our political culture, the idea of the "liberal media." Instead, utilizing a systematic model based on massive empirical research, they reveal the manner in which the news media are so subordinated to corporate and conservative interests that their function can only be described as that of "elite propaganda."

Video here:
 http://www.informationclearinghouse.info/article6435.htm
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