Lamont’s TV ads widely praised, Lieberman’s so-so
In his bid to dethrone Sen. Joe Lieberman (Conn.), fellow Democrat Ned Lamont has created a quirky ad with the potential to create a high level of buzz with advertisements while Lieberman’s more traditional spot appears to have fallen flat, according to a poll conducted for The Hill by Wilson Research Strategies.
Lamont’s ad, “Changing Minds,” features people replacing Lieberman yard signs and bumper stickers with Lamont campaign materials. In a calm voiceover, a female narrator tells viewers that it is “time for a change” because of Lieberman’s support for the Iraq war, his unwillingness to challenge President Bush and his support for subsidies for oil companies.
By comparison, Lieberman’s ad is dripping with sarcasm. It starts with a Lamont bumper sticker that reads “No More Joe” followed by a male narrator asking, “What else does Ned Lamont have to say?”
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