The Housing Bubble
February 11, 2010The St Petersburg Times reports from Florida. “Developer Joel Cantor proclaims it his ‘jihad mission’ to sell out his Signature Place condominium tower on the St. Petersburg waterfront. His lender, Fifth Third Bank, is putting 35 units up for auction next month at starting prices that are two-thirds less than what Cantor had been asking. Cantor is trying to put a happy face on a hurry-up sales strategy forced by the most hostile real estate climate in decades. ‘We really didn’t have a choice,’ Cantor said of the auction. ‘I’m going to look like I’ve gone under.’”
“‘It’s wildly below market value. It’s a starting point, hopefully. But who knows? That may be all the market will pay,’ said Jon Gollinger, president of auctioneer Accelerated Marketing Partners.”
“Cantor has been charging about $300 per square foot on units that cost him $417 per square foot to build. Auction prices will probably be lower. ‘This auction is not my idea,’ he said. ‘We’re for it, of course. But I feel for my customers.’”
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