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From Ice-cream to Cognac, Advertisers Try to Hijack the Magic of the Obama Brand

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struggle4progress Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Jan-24-09 04:17 AM
Original message
From Ice-cream to Cognac, Advertisers Try to Hijack the Magic of the Obama Brand
... There is the new flavor of Ben 'n' Jerry's ice-cream: "Yes Pecan!" ...

Readers of the Daily Express, however, will have noticed their front page made no reference to the new President. It was taken up instead with a full-page advertisement for a Fiat 500 which, it turned out, happened to share its first birthday with the date of Obama's inauguration. "It's a big day for firsts," the slogan said. Rival newspapers contained a simply worded advertisement for Veet, the hair removal company: "Goodbye Bush" ...

... Pepsi has unveiled a new red, white and blue logo which has an apparent resemblance to Obama's campaign motif, as part of a longer advertising campaign centered on themes of optimism and renewal.

The advertising is bolstered with Obama-sounding slogans such as "Yes You Can" and "Choose Change", in a campaign with "a consistent theme of optimism that mirrors the current social climate". Last night, Pepsi denied any links with Obama, suggesting parallels were coincidental ...

http://www.buzzle.com/articles/247295.html
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exboyfil Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Jan-24-09 05:12 AM
Response to Original message
1. I just saw an Obama knife set on television
and of course you have the dolls of his daughters.

It is really getting out of hand.
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struggle4progress Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Jan-24-09 05:35 AM
Response to Reply #1
2. It's odd that commemorative W products aren't flooding the market
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exboyfil Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Jan-24-09 08:49 AM
Response to Reply #2
4. Two marketing suggestions
W toilet liners and shooting targets (well maybe not the second)
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struggle4progress Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Jan-24-09 08:53 AM
Response to Reply #4
5. I was thinking: W Commemorative Flat Tire. Or maybe a gibberish-spouting action figure.
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pipi_k Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Jan-24-09 11:09 AM
Response to Reply #5
8. How about a cat litter box with a picture of W's face on the bottom?
I don't have one of those (no cats), but one of my dogs has a toy with a picture of W on it inside a circle with the diagonal stripe going through it.

I enjoy seeing her toss it around and put lots of tooth marks in his face


:7
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madmom Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Jan-24-09 01:07 PM
Response to Reply #8
10. Reminds me of when w was running , my SO said someone at his place of
employment put a w-04 sticker in the urinal, so the wingers had to piss on it.
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pipi_k Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Jan-24-09 11:15 AM
Response to Reply #4
9. Cardboard and lots of printer paper and ink....
can turn into a life-sized stand up figure of Bush, suitable for lobbing any manner of object at it....

cover with clear plastic if using rotten fruits or vegies, or bodily fluids...



:evilgrin:
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drexel dave Donating Member (452 posts) Send PM | Profile | Ignore Sun Jan-25-09 12:12 AM
Response to Reply #2
11. like this?
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leftofcool Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Jan-24-09 06:23 AM
Response to Reply #1
3. Yes, but this stuff sells and that stimulates the economy
coming soon.....Malia and Sasha Barbies, Malia and Sasha Cabbage Patch Dolls, Malia and Sasha Dream Houses, Obama Yos Yos and Hoola Hoops etc... And yes, I will buy every Malia and Sasha doll that hits the market for both of my grand daughters. (:
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acmavm Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Jan-24-09 09:28 AM
Response to Reply #1
6. Out of hand? How? Why? Who does it hurt? Where's the crime?
Sheesh.
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Liberal Elitist Donating Member (40 posts) Send PM | Profile | Ignore Sat Jan-24-09 10:35 AM
Response to Original message
7. My favorite: Veet's "Goodbye Bush" !!!
I love Aussie humor !

http://www.lbhat.com/brands/goodbye-bush-ad-from-veet/

it's a depilatory product......
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