http://www.marketwatch.com/news/print_story.asp?print=1&guid={696E0CD1-94E8-4AF6-80C6-40BC8E05EC2B}&siteid=mktw
NEW YORK (MarketWatch) -- There CNN goes again.
The cable network's Headline News outlet is poised to give a primetime slot to radio talk-show host Glenn Beck. He goes against everything that CNN has claimed to stand for -- a first-rate pedigree, a non-biased point of view and understated excellence. Beck's chief qualification is that he personifies controversy.
Then again, who do I think I'm kidding with this high-minded blather? OF COURSE, controversy alone is enough. In fact, it's PLENTY. If Beck catches on with his own unique audience, he'll get a shot to go on CNN. Then CNN will reckon that Bill O'Reilly will no longer be a factor on Fox and MSNBC's Joe Scarborough can go find himself a new country.
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At CNN, Headline News is considered to be a diamond in the (very) rough. Because it spews breaking news all the time (when, of course, it isn't showing some airhead Hollywood-gossip nonsense), the station frees up CNN to show prime-time "programs," starring the likes of Anderson Cooper, Paula Zahn and Aaron Br -- oops! Aaron Brown was terminated last year. Maybe I'm just projecting my readers' wishes that his show was still on CNN.
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Most of today's celebrity gossip-loving TV news viewers would be hard-pressed to name the Secretary of State, much less follow CNN's bouncing ball from format to format. Is CNN a liberal-oriented network, as right-wingers are wont to swear? Or, is CNN simply what it professes to be in private -- a butt-kicking, hard-news factory that has no use for chatty anchors, like an unnamed rival (Fox, of course), or bland newsreaders, as with another unidentified foe (that would be MSNBC)?
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