Donnie Fowler has a good read in HuffPo:
There is a level of glee among the Democrats and in the Democratic Party in Washington that has not been seen since polling led us to believe that John Kerry was going to beat George Bush the day before last year’s election. If Clinton could get impeached for illicit activities, then the Democrats are simply giddy that the Senate Majority Leader is under investigation for insider trading, the House Majority Leader is under indictment for money laundering, the White House’s chief procurement officer was arrested for lying, and Karl Rove and Scooter Libby are suspected of treason-like actions by leaking a CIA agent’s name. As much as that 2004 prediction of certain presidential victory was wrong, so it is also naïve to believe that the Democrats are going to walk into the majority next year simply because the Republicans might self-destruct.
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There is a grand opportunity for a return of the Democrats if they reconsider their usual old ways of talking to the American people. It is true that voters give Bush the lowest ratings of his presidency and that the Republican congressional leadership is under a cloud that makes Richard Nixon look like Mother Theresa. But accoring to polls, that is not increasing the American people’s impression of the Democrats. Despite the Republicans’ problems, a Democracy Corps poll (James Carville and Stan Greenberg) concluded that public feelings about the Democrats are at two year lows and that Democrats have failed to fully benefit from the GOP collapse. Even more frightening, a July Democracy Corps poll (before the hurricanes and the scandals of the last few weeks) showed the Republican Party with a higher favorable rating (43%) than the Democrats (38%).
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Not only do the national Democrats always lead with the negative messages, they invariably sound like DC insider-speak. For example, the DC Democrats complain that the White House is undercutting the Davis-Bacon Act when giving reconstruction contracts to their friends. How many voters know what Davis-Bacon is? Why can’t the Democrats say that folks should be paid the same wages that they got before the storm? The tone of the messaging from DC should lead with positive themes to which voters can relate. Even many Democrats still are not sure what the national Democratic Party stands for although they are quite sure of why they themselves are Democrats. Only after crossing this hurdle should the Party follow with a comparison to the Republicans' skewed values.
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It's terribly frustrating almost a year after the election to see the national Democratic Party relying again on the same messaging and campaign strategies that we have always used. Waiting around for the Republicans to screw up is not enough. Talking to the political press corps is not enough. And issuing press release after press release is not enough if the Party doesn’t focus on building the infrastructure that is required to communicate those messages to the people. The Republicans have thirteen months to turn things around. If they do right their ship, where does that leave the Democrats and the progressive agenda in November of 2006? Same place we were at the end of 2000, 2002, and 2004.
more:
http://www.huffingtonpost.com/donnie-fowler/democrats-wishful-thinkin_b_8153.html...